Following behind a tie-dyed rendition of its Air Max 1 ’07 Premium and the bold “BETRUE” collection, Nike has now given its Air Max 720 model the rainbow-hued treatment. The modernized silhouette is drenched in a multi-colored upper that’s accentuated with bright shades of orange, yellow, blue, red and “Psychic Purple” for a vibrant take.
Equipped with Nike’s tallest Air unit ever, the Air Max 720 is built with a textile and synthetic upper featuring a padded design for comfort. This version is contrasted with black elements throughout, including the laces, collar and signature molded designs along the side panels and heel. “Psychic Purple” makes its way onto the logos throughout, offering a pop on the tongue patch, as well as the Swooshes located on the midsole and back pull tab. A transparent rubber outsole gives the style a futuristic finish.